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For those who don't know yet: the test phase of the VIP / Insiders program launched in fall 2021 in LEGO Certified Store De Créteil ended at the start of the year. Until now, it was possible to accumulate VIP points, use them during your purchases, take advantage of promotional offers linked to the program and register directly in store for this loyalty program.
This test phase should in principle allow all stakeholders involved in the management of these franchised stores commonly called Certified Stores to learn lessons from it in order to possibly one day consider generalizing the initiative to all Certified Stores from the country.
We do not yet know what lessons will be learned from this long testing period; we will have to wait for official communication from LEGO and the Italian company Percassi in charge of managing these stores to find out more.
The Italian company Percassi which manages franchised LEGO stores called Certified Blinds and established in France, Italy, Portugal and Spain is currently recruiting staff for a future store which will be located in Nancy (54) and whose opening should take place next November judging by the starting date indicated in the relevant advertisements. After the one in Strasbourg, this new store will be the second installed in the Grand-Est.
If adventure tempts you, know that Percassi is currently looking sellers and a deputy director of the shop.
Please note, as LEGO indicates, these shops set up by the Percassi company are not spaces directly managed by the brand: "... These LEGO® stores are owned and operated by approved independent third parties. Offers, promotions, prices and inventory may vary. Also, the LEGO VIP loyalty program will not be available. Returns of products ordered from the LEGO.com online store will be refused. For more information, please contact these stores directly ..."
The new LEGO Certified Store installed in the aisles of the Grand Var shopping center in La Valette-du-Var near Toulon (83) officially opened its doors this Saturday, July 22, 2023 and those who came to discover this new store managed by the Italian company Percassi were able to leave with the traditional set offered subject to purchase when official or franchise stores open, the set 40528 LEGO Brand Store.
Please note that the offer to obtain a copy of the set 40593 Fun Creativity 12-in-1 from 80 € of purchase is currently in progress in this shop.
Please note, as LEGO indicates, these shops set up by the Percassi company are not spaces directly managed by the brand: "... These LEGO® stores are owned and operated by approved independent third parties. Offers, promotions, prices and inventory may vary. Also, the LEGO VIP loyalty program will not be available. Returns of products ordered from the LEGO.com online store will be refused. For more information, please contact these stores directly ..."
The Italian company Percassi, which manages the LEGO Certified Stores established in France, Italy, Portugal and Spain, is currently recruiting staff for a new store which will soon open its doors in the aisles of the Grand Var shopping center in La Valette-du-Var near Toulon (83).
Percassi currently recruiting salespeople for this new shop, if the adventure tempts you and you have the qualifications required for this job, do not hesitate to apply.
Please note, as LEGO indicates, these shops set up by the Percassi company are not spaces directly managed by the brand: "... These LEGO® stores are owned and operated by approved independent third parties. Offers, promotions, prices and inventory may vary. Also, the LEGO VIP loyalty program will not be available. Returns of products ordered from the LEGO.com online store will be refused. For more information, please contact these stores directly ..."
(Thanks to Walteretgo and Gouaig for the photos and info)
If you like free stuff with no obligation to purchase, know that you can get yourself a LEGO bunny and passport at your favorite LEGO Store:
The buildable LEGO Easter micro-bunny (the little gray one in the image above) will be distributed on April 5, 2023 from 14 p.m. to 00 p.m. and April 16, 00 from 8 a.m. to 2023 p.m. on a first come, first served basis . Don't trample others, don't push, let the kids go ahead.
The LEGO passport in its 2023 version is also currently offered in the LEGO Store as well as in franchised Certified Stores without obligation to purchase, you just have to ask for it at the checkout. You can then collect different stamps there during your subsequent visits to the store and you can even get some of these stamps without buying anything, all you have to do is politely ask the sellers to stamp your pages for you.
As usual, before you fill up and hit the highway, take the time to check if the store nearest you offers these offers by visiting at this address.
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