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The great circus of diverse and varied licenses in the LEGO version continues, with the announcement by Rovio of the arrival in 2016 of products based on the Angry Birds license.
These products will be marketed on the occasion of the theatrical release of the film featuring the demolition birds and pig hunters that have long invaded our smartphones and tablets.
Without getting too wet, we can expect a few boxes full of slingshots and other catapults and structures to destroy by throwing birds to build on worried pigs.
The most disturbing thing in history for a collector like me is that Rovio has already mixed the universe of the avenging birds and that of Star Wars in some of the existing games ...
Below, the press release uploaded by Rovio :
LAS VEGAS, Nevada – 8th June 2015– Rovio, makers of Angry Birds, the most downloaded mobile game ever, today announced a partnership with The LEGO Group to develop a line of construction toys. LEGO® Angry Birds will be available in spring 2016 to coincide with the release of The Angry Birds Movie, a full-length feature film based on the popular gaming franchise. “The LEGO brand has an unparalleled ability to connect with people through products that spark creativity and imagination. We're really excited to build experiences together with this amazing best-in-class partner, ”said Pekka Rantala, Chief Executive Officer of Rovio. “We are excited to bring Angry Birds to life in LEGO form, given the popularity of the game and its characters with fans of all ages, which will only be amplified by the forthcoming film,” said Jill Wilfert, Vice President, licensing & entertainment at The LEGO Group. “We seek partnership with globally relevant properties that offer a unique and rewarding play experience to our fans, and our designers are having fun developing building sets that leverage the engaging play and deconstruction found in the Angry Birds game.” Further details about the collection, available in spring of 2016, are not yet available. |
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