02/04/2016 - 10:35 Lego news Lego stores

lego-stores-france-pick-a-model-2016

Launched just a year ago in the USA, the concept Pick-A-Model arrives in France. If you don't read comments, here's what it's all about: LEGO offers two new mini-models every quarter that you can treat yourself to for the modest sum of 4.99 €.

The packaging is available on a dedicated display located on the wall Pick-A-Brick and you can collect the parts necessary for the assembly of the mini-trick via the compartments identified by a blue sticker on the wall.

The inventory for each model is available on the packaging, so you just need to refer to it to find the parts concerned.

LEGO indicates on its website dedicated to official stores that the arrival of this concept in France could only be a limited experience by announcing that the operation "Choose a model" is in place until next June 30.

Good idea or not, if you have the opportunity to test, do not hesitate to give your opinion.

pick a model france lego stores 2016

30/03/2016 - 15:00 Lego news Lego stores

LEGO STores - Miniature Models of the Month

Still on the subject of the LEGO Stores and your motivations for going there on a regular basis, I'm curious to know who among you gets the miniature model offered each month. (List of current and upcoming events at this address)

The offer is in principle only for children between 6 and 14 years old, but since everything that is free usually attracts a lot of people, I think that some adults must regularly try to get these little models which are sometimes very nice ...

In the USA, you must now be a member of the VIP program and register in advance to obtain these mini-models. It does not seem to me that this is the case (for the moment) in France, but the regulars will confirm.

If you have children, do you go there regularly? If you don't have one, who bribes their little nephew or their neighbor's son to get these models of the month?

18/03/2016 - 10:27 Lego news Lego stores

LEGO Stores in France: Your reviews

French territory now counts six LEGO Stores and a seventh official store will soon open in Paris (Les Halles).

The current geographic distribution of these stores does not allow all LEGO fans to enjoy the "LEGO experience" regularly touted by the manufacturer, but I know that a number of blog readers are frequent visitors to the LEGO Stores. existing.

I regularly read your opinions on one or the other of these stores in the comments but I take advantage of the ambient calm on the front of the announcements of products to come to ask all those who visit regularly (or not) in the different French stores to tell us about their motivations and their habits.

What prompts you to go to a LEGO Store? The promotions? Access to exclusive sets that are not (or poorly) distributed in other brands? The Pick-A-Brick wall? Spending time in a space entirely dedicated to the brand? The ability to chat with staff or other customers?

And in the process, if you have an opinion on the quality of the reception and the skills of the salesmen of the LEGO Store that you frequent, do not hesitate to mention it.

If you have any criticisms to make, you can of course do so, but I ask you all the same to be courteous in your words and to avoid the bashing free.

All this obviously has no statistical value and it is just a question of sharing your opinions here with the other readers of the blog and why not make them want to go to an official LEGO store too.

28/01/2016 - 13:15 Lego news Lego stores

lego forum des halles

LEGO finally communicate on the opening of the next French LEGO Store and this new official 400 m2 store will therefore open its doors on April 6 in the heart of the Forum des Halles in Paris.

Please note, this is only the opening of the store, not the official inauguration with a crowd and gifts which will probably take place (a lot) later in the year.

ON APRIL 6, 2016, LEGO® WILL CELEBRATE PARIS IN ITS FIRST FLAGSHIP STORE IN THE HEART OF THE CAPITAL!

On the occasion of the opening of the LEGO® Store, in the new Canopy space at the Forum des Halles in Paris, LEGO will celebrate the capital and French culture through unique creations, specially designed for the event.

From famous pastries to an iconic fashion designer, a painter and a famous writer, all will, for the first time, be reconstituted into statues of LEGO bricks.

These four XXL constructions, assembled in Europe, will have required thousands of bricks and several hundred hours of work in order to bring magical and unforgettable LEGO moments to life.

The LEGO® Store Paris Les Halles will present all the many ranges, the latest novelties as well as exclusive or limited edition products!

Come and discover this beautiful space dedicated to brickwork, creativity and construction.

More info with the official press release:

In the future Parisian flagship, visitors will be able to discover a fun and artistic animation!
Indeed, it will be possible to have a “portrait shot” in LEGO bricks and instantly receive the photo in your mailbox.
The giant statue of the painter will be equipped with a camera and a screen placed in the center of the easel in order to transform any portrait into a "bricked" portrait.

Ideally located, in the heart of Paris, this flagship will welcome young and old to provide them with a unique LEGO play experience highlighting creative freedom.

The LEGO experts will be present from Monday to Saturday to advise and guide customers to the various LEGO ranges and sets.

On April 5, Parisians and visitors from all over the world will be able to visit this brand new showcase for the brand at the Forum des Halles, below La Canopée.

LEGO will thus introduce generations of enthusiasts to this beautiful space dedicated to bricks, creativity and construction.

The LEGO® Store - Forum des Halles Paris will present all the many ranges, the very latest novelties as well as exclusive or limited edition products

"After two openings in the Paris region - Disneyland Paris (94) and So Ouest (92) - LEGO is very excited to open its 1st flagship store in the heart of Paris!

This openness is part of the brand's desire to develop in France. La Canopée will become one of the lungs of the capital, a real place of passage and attractiveness, especially for children.

Indeed, a living space has been created for children, LEGO is proud to be able to actively contribute to its creation and its sustainability.

In addition, our installation at the Forum des Halles meets the expectations of consumers who have long wanted a store in the center of Paris.

Next spring, we will be delighted to be able to receive them in a universe of creative freedom and play thanks to the construction spaces that will be available in this new point of sale "said Mr. Ward VAN DUFFEL, Vice-President Direct To Consumer EMEA of LEGO Group.

 

05/09/2015 - 08:59 Lego stores

store lego lgr nice

Here are some details on the LEGO store, which is ultimately not a "real" LEGO Store, which opened in Nice on the second floor of the shopping center Nice Star.

The La Grande Récré brand, which had two sales areas, has reorganized these shops and one of them therefore becomes a space entirely dedicated to the LEGO brand.

This LEGO store is the result of a three-year partnership between the manufacturer and the Ludendo group, owner of the Grande Récré brand. This retail space, still in the process of being redeveloped, is obviously still managed by La Grande Récré, which should practice its usual pricing policy there.

(Thanks to Flash-gordon06 for the info)