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I have been inundated with emails asking me to speak here about online petition which asks LEGO to extend the LEGO Lord of the Rings range, which I am therefore doing to meet the expectations of all those who hope to be heard by the manufacturer.
Frankly, I believe that we should not count too much on any reaction from LEGO to this petition which is struggling to gather a significant number of supporters.
I can understand the approach of all those who would like to see Tolkien's universe declined in new sets accompanied by new minifigs, but I doubt that LEGO suddenly decides to extend a range that does not benefit from any direct media support and whose Relative popularity was only sustained by the release of three episodes of The Hobbit trilogy in theaters.
The range in question is obviously missing some emblematic places of the saga and some characters who would have deserved to be interpreted in minifig sauce. but LEGO and Warner had a plan, put in place long months before the first sets even went on sale, and there's a priori no chance that a few hundred fans who come forward through this digital petition would get a review of this. marketing plan come to an end.
The Lord of the Rings / The Hobbit sets released haven't always received the best reception from fans and the regular promotions at many merchants seem to indicate a desire to get rid of their inventory of products based on this universe. After all, if sales had been up to par, LEGO would undoubtedly have benefited from the success of the range for a few more years ...
Remember that some projects or claims presented on the LEGO Ideas platform have received real mass support supported by many media and many personalities and yet have been unceremoniously buried by LEGO.
Anyway, signing this digital petition will only take you a minute of your time, if you feel like it, it's at this address that it happens.
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