Patience is often rewarded and all those who have so far refused to spend more than a hundred euros to afford the LEGO Star Wars polybag 75522 Mini Droid Commander on the secondary market will soon have the possibility of obtaining it for much less: This bag will be added by LEGO among the rewards of the VIP program as of April 19, 2020.

Please note, you will still have to use a certain number of points to unlock this reward and obtain the precious code that will allow it to be added to the basket when placing an order. It remains to be hoped that the number of points requested by LEGO will be reasonable and that the stock of bags is large enough so that the offer does not run out in a few minutes.

We will remember that in July 2019 you had to use 1000 VIP points (and therefore have spent at least 150 € on the LEGO Shop) to obtain the key ring initially offered when purchasing the set. LEGO Creator Expert 10265 Ford Mustang or 500 VIP points (€ 66 purchase) to unlock the exclusive "iconic" bag bearing the reference 40178. For reference, I remind you that the VIP program now lets get 750 points for every 100 € of purchase.

I also recall that this 62-piece polybag was offered by LEGO for a few days in September 2019 for the purchase of the LEGO Star Wars set. 75253 Boost Droid Commander (219.99 €). Since then, resellers have been having a blast on the secondary market with incredible prices.

DIRECT ACCESS TO THE LEGO VIP REWARDS CENTER >>

Here we go again for a period during which VIP points are doubled for any purchase made on the official online store.

Note that even if the points calculation system changed a few months ago, the amount of the reduction to be applied to a future one remains the same, i.e. 5% of the amount spent by default and 10% in case of doubling of points. VIP. 750 accumulated VIP points will therefore give you the right to a reduction of 5 € to be used on your next purchase on the official online store or in a LEGO Store.

Remember that you now need to generate a voucher via the interface dedicated to the VIP program to be able to benefit from your points. You then get a unique code to enter in the basket before validating your order.

The offer is valid until March 29, 2020 and can be combined with the one that allows you to obtain the set 40370 40 Years of LEGO Trains from 99 € of purchase until March 22. From March 23, it will be the turn of the set 40371 Easter Eggs to be offered from 55 € of purchase.

DIRECT ACCESS TO THE OFFER ON THE LEGO SHOP >>

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LEGO is constantly trying to adapt its VIP program to respond to the dissatisfaction of those who were happy to settle for the "before" program. As it is no longer possible to use points directly from the basket of the official online store or in a LEGO Store without first generating a coupon via the dedicated interface, the manufacturer has recently made sure to differentiate the vouchers. valid only in physical stores and those usable online by changing the pictograms. It was about time, many people confused the two types of coupons.

And since it is above all about trying to encourage customers to use their points for something other than a reduction on the amount of their order, LEGO also offers to redeem points for wallpapers, coloring pages to download or more or less successful posters. The technique is not new, many loyalty programs use the same strings to minimize the financial impact of their starting offer on their sales.

Even stronger, LEGO is going there at the moment of a lottery with a minifig of Shazam, initially offered during the Comic Con in San Diego in 2012, to be won. To participate, you need to buy tickets which are billed to you 50 VIP points or approximately 0.34 €. You can buy up to 15 tickets for 750 points or € 5 to increase your chances of winning the minifigure in play. Everything is good to try to get members of the VIP program to spend their points other than in exchange for 'a small discount on their purchases ...

To buy tickets and participate in the raffle, it's at this address that it happens.

A few days before Black Friday, LEGO is launching its VIP weekend with a taste of the offers that will be available next week and two offers reserved for members of the brand's loyalty program.
Please note, to be able to access these different offers, make sure you are correctly identified on your VIP account.

To put it simply, here is what you can accumulate throughout the weekend of November 23 and 24, 2019:

It's back for a period during which VIP points are doubled for any purchase made in the LEGO Shop or in a LEGO Store.

Note that even if the points calculation system has recently changed, the amount of the reduction to be applied to a future one remains the same, i.e. 5% of the amount spent by default and 10% in the event of doubling of VIP points. 750 accumulated VIP points will therefore entitle you to a reduction of € 5 to be used on your next purchase on the official online store or in a LEGO Store.

Remember that you now need to generate a voucher via the interface dedicated to the VIP program to be able to benefit from your points. You then get a unique code to enter in the basket before validating your order.

The offer is valid until October 27, 2019.

DIRECT ACCESS TO THE OFFER ON THE LEGO SHOP >>

THE OFFER IN BELGIUM >> THE OFFER IN SWITZERLAND >>