For those who are interested and who want to buy their LEGO products elsewhere than at Amazon, know that Cdiscount currently offers and until April 17th a small online game which serves as a pretext to distribute discount codes valid on a selection of products. LEGO Harry Potter, Technic, Ninjago, CITY, Friends, DUPLO, DOTS and Classic available at this address.

Do not force, even if you do anything during your compulsory participation in the little online game you will get a random reward: 5 € reduction from 20 € of purchase, 10 € reduction from 40 € of purchase , 15 € reduction from 50 € of purchase or 0 € reduction from 20 € of purchase. The codes obtained will only be valid until April 70, 24 and the organizer specifies that 2022 codes will be distributed over the period.

If you're even luckier, you could potentially win one of 25 CITY, Technic, Ninjago or Friends sets up for grabs each day during the entry period.

DIRECT ACCESS TO THE CONTEST AT CDISCOUNT >>

LEGO and Epic Games today announce the launch of a collaboration that should result in a digital experience "immersive, creative and engaging for children of all ages" within the metaverse. We do not know for the moment much about this initiative which will result in a persistent digital universe targeting children, except that it should allow the youngest to evolve in a strongly moderated and secure context. .

In short, under the very fashionable metaverse title at the moment, LEGO and Epic Games will probably develop a simple online game with an overlay of very structured social interactions to reassure parents who will doubtless hesitate before letting them have their offspring integrate this new virtual space.

(See the press release)

There's no stopping them: the marketing geniuses at LEGO have come up with a new idea to make us spend our VIP points on goodies instead of taking the opportunity to reduce the bill a little during our purchases: after the decorative pewter plates, here are the caps that it will be possible to obtain from April 12 in exchange for a large handful of points via the VIP Rewards Center.

The models with the Octan or Classic Space logo are versions for adults and it will be necessary to convert 2400 points, or 16 € in counter value, to have the right to walk with one or the other on the head. These are deliberately vintage caps with a used effect that will make you a real fan from the start. Only one cap of each reference per VIP member.

The yellow cap with the head of minfig is a model for children, it will be necessary to convert 1600 points, that is to say a little more than 10.50 € in exchange value, to obtain it. Two caps maximum per VIP member.

As usual, the conversion of your points will allow you to obtain a unique code to be used during a future online order on the Shop, you will have 60 days from the date of issue of the code to use it. . Only one code for a promotional object per order, it will therefore be necessary to place three separate orders to collect the three caps. It's up to you.

LEGO inaugurates today its new "Campus" in Billund, a space of 54.000 m² which will serve as an office for nearly 2000 group employees, with the added bonus of a few relaxation areas, innovative architecture and very special attention to environmental protection.

 For the occasion, the manufacturer accompanies this opening with a dedicated set which reproduces the places, the reference 4000038 LEGO Campus. In the box, 1494 pieces to reproduce the construction.

It is not known for the moment if this set will only be sold in the Store of the LEGO House in Billund or worse offered only to the employees of the group.

(Via the designer George Gilliat on Twitter & brick set)

It's in the aisles of the mall Rennes Alma what will the next LEGO unlock Certified Store from April 9th. For the occasion, you should be able to get a copy of the set 40528 LEGO Store from 125 € of purchase as well as a small Tile stamped bearing the mention "Thank you ! LEGO Store". This was in any case the case when the opening of the Certified Store of Cergy-Pontoise on March 30th. Promotional offers currently running at LEGO should also be offered.

Please note, as LEGO indicates, these shops set up by the Percassi company are not spaces directly managed by the brand: "... This LEGO® Store is owned and operated by a licensed independent third party. Offers, promotions, pricing and inventory are subject to change and the LEGO VIP Loyalty Program will not be available. Gift cards and returns of products ordered on LEGO.com will not be accepted. For more information, please contact the Store directly...."

Regarding the extension of the VIP program to these franchise stores, we know that LEGO has launched a test phase of expansion of the VIP program to these stores via the Créteil store, but the generalization of this support for the program and its advantages to all Certified Stores established in Europe is not on the agenda for the moment.