06/01/2013 - 16:54 LEGO LOTR & The Hobbit Lego news

Saruman's Molds by Luis Baixinho

This is the creative and inventive photo of the day.

Luis Baixinho found an original use for the LEGO ice cube mold.

And that changes us a bit from the eternal Instagram clichés that abound on flickr ...

06/01/2013 - 11:04 Lego news

66449 LEGO Star Wars Super Pack 3 in 1

If you still hesitate to buy the set 75014 Battle of Hoth sold for € 49.99 on the LEGO Shop, you can wait a bit and take the opportunity to instead purchase this 3in1 Super Pack which will contain the following three sets in a single box: 75014 Battle of Hoth, 75003 A-Wing Starfighter et 75000 Clone Troopers vs. Droideka Battle Pack.

No pricing or availability information at this time. Please note, these Super Packs are sometimes difficult to find in stores, they are generally reserved for a single brand by reference, for example Toys R Us, La Grande Récré or even Auchan.

05/01/2013 - 16:48 Lego news

LEGO Teenage Muntant Ninja Turtles Alternative Building Instructions

A good initiative on the part of LEGO in favor of ever more playability that I must therefore highlight here on the mini-site dedicated to the Teenage Muntant Ninja Turtles range: Alternative instructions for assembling other gear from the parts of the sets in the range.

These instructions can be downloaded in pdf format by clicking on the links below:

79100 Kraang Lab Escape: Assemble Michelangelo's Fan Boat.
79101 Shredder's Dragon Bike: Assemble the Shredder Digger.
79102 Stealth Shell in Pursuit: Assemble Raphael's Jail Transport.
79104 The Shellraiser Street Chase: Assemble Michelangelo's Hot Rod.
79105 Baxter Robot Rampage: Assemble Baxter Stockman's Scorpion.

All these machines are featured in the comics in pdf format also available for download below:

79100 Kraang Lab Escape Comic 
79101 Shredder's Dragon Bike Comic
79102 Stealth Shell in Pursuit Comic
79103 Turtle Air Attack Comic
79104 The Shellraiser Street Chase Comic
79105 Baxter Robot Rampage Comic

05/01/2013 - 13:00 Lego news LEGO Polybags

LEGO The Lone Ranger 30260 Lone Ranger's Pump Car & 30261 Tonto's Campfire

Our new friend Motayan, posted on his flickr gallery these two visuals of the next polybags of The Lone Ranger range (see this article for the 2013 sets of this range), and I would like to take this opportunity to briefly review the reason for these bags from a marketing standpoint.

LEGO polybags are NOT designed for AFOLs to build armies of generic minifigs. Obviously, we would all have liked a bag with a lambda Indian and another with an unnamed cowboy, all offered during the checkout at your favorite toy store.

But with a few exceptions (30212 Mirkwood Elf ou 30211 Uruk-Hai for example), LEGO has no interest in encouraging the purchase of a bag rather than a more expensive set to accumulate copies of a particular minifig. 

LEGO produces these sachets primarily to encourage consumers to embark on the purchase of larger boxes after tasting the emblematic characters of the universe concerned. It's the same with polybags Xnumx gandalf, 30210 Frodo ou 30167 Iron Man, 30163 thor et 30165 Hawkeye who introduce the Super Heroes and Lord of the Rings / THe Hobbit ranges to potential customers.

In the LEGO Star Wars range, polybags 2013 are clearly scaled-down reproductions of existing vessels in format System. Another way to encourage the recipient of the bag to buy the equivalent set. This was also the case in 2012 in the Super Heroes range with the polybag 30162 Quinjet.

04/01/2013 - 14:58 Lego news

We're not going to make a big deal out of it, but it's a fun wink: The set 10937 Arkham Asylum Breakout is referenced on the mini-site dedicated to the LEGO Super Heroes Marvel range ...

Intern's error? Sabotage?
In short, this is not the scoop of the day, but it amused me three minutes ...

10937 arkham asylum breakout wrong website listing